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Kevin Shipley

Associate Vice President of Community Engagement

Kevin Shipley serves as the Associate Vice President of Community Engagement at Gulf Coast Blood, where he oversees Donor Recruitment, Marketing, and the organization’s Customer Experience program. In this role, Kevin is responsible for shaping brand strategy, driving donor engagement, and building a customer-centric experience that prioritizes safety, trust, and long-term donor relationships.

A Baytown native, Kevin began his career in healthcare in 2005, motivated by a passion for community service and a commitment to supporting patients across the Greater Houston Area who depend on lifesaving blood transfusions every day. Starting as a blood drive recruiter, he has spent his career leading and scaling donor-focused programs, guiding large, high-performing teams, and supporting the coordination of thousands of blood drives annually to meet the region’s critical blood supply needs.

Kevin has played a key role in developing and advancing Gulf Coast Blood’s marketing and customer experience strategy, aligning operational performance with brand promise and ensuring every donor interaction reflects the organization’s mission. His leadership style blends data-driven decision-making with a people-first mindset, helping foster innovation, consistency, and accountability across teams.

Beyond his role at Gulf Coast Blood, Kevin is actively involved in the broader nonprofit and healthcare community. He serves on industry and nonprofit boards, including the Association of Donor Relations Professionals (ADRP) and Power Tools for Nonprofits, where he contributes to advancing best practices, leadership development, and organizational excellence across the sector.

Outside of work, he enjoys volunteering at his church, woodworking, and spending time with his wife and two daughters.

Speaking Engagements & Thought Leadership

Kevin Shipley is a trusted industry voice with nearly two decades of speaking, training, and thought leadership across hospital partnerships, donor engagement, crisis management, and nonprofit growth.

  • ABC Annual Meeting: Vital Connections: Strategies for Hospital Partnerships, 2026
  • ADRP Conference: Partnerships That Work!, 2025
  • ABC Conference Presenter: Service Vision & Leaders of Tomorrow, 2023
  • ADRP Conference Presenter: Prepare for Battle, 2020
  • ADRP Conference Presenter: Hospital Partnerships, 2019
  • ADRP Conference Presenter: Leveraging Technology to Think Outside the Box, 2015
  • ADRP Conference Presenter: Motivating Your Sales Team to Deliver Results, 2013
  • ADRP Conference Presenter: Communication & Recruiting, 2011
  • ABC Conference Presenter: High School Engagement, 2007
  • ABC Webinar Panelist: HOSA Partnerships, 2024
  • ADRP Conference Panelist: Point of View, 2024
  • Podcast: The Customer Service Revolution #220, 2025
  • ADRP Webinar: Inspired Leadership, 2020
  • ADRP Masterclass: CX, 2025
  • ADRP Marketing Showcase: Storytelling, 2020
  • Health Science Teacher Conference: Blood Donations, 2017
  • SETRAC Conference: BERC, 2023
  • BCx Risk Management Conference: Mobile Blood Drives, 2021
  • Power Tools for Non-Profits Conference: Pre-Crisis Management, 2018

Podcast Episode

What does “great donor experience” actually look like in real life? Kevin Shipley, Associate Vice President of Community Engagement, shares how Gulf Coast Blood is transforming it.

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