Ramona Moise

Director of Marketing

Ramona Moise is the Director of Marketing at Gulf Coast Blood, where she leads with a data-driven approach that blends analytics and innovation to advance the lifesaving mission of blood donation. As a strategic marketing leader, she brings extensive expertise to the organization, driving impactful campaigns, strengthening community engagement, and optimizing donor participation.

For her, marketing is more than just campaigns—it’s about building connections, inspiring change, and ensuring that no patient ever has to wait for the blood they need. She integrates analytics into marketing strategies to enhance engagement, maximize donor participation, and encourage long-term behavioral change. Whether developing awareness campaigns, forging strategic partnerships, or leveraging the latest digital marketing trends, she transforms creative vision into measurable success.

She is actively leveraging predictive analytics, behavioral science, and immersive storytelling to reshape how organizations engage with their audiences, transforming blood donation from a responsibility into a movement of generosity and social impact. By incorporating AI-driven insights, hyper-personalization, and emerging media channels, she ensures marketing strategies remain innovative, responsive, and impactful.

Born and raised in Romania, Ramona earned her bachelor’s degree in business management from the University of George Bacovia. She strongly believes in paying it forward and actively supports the AMA Houston Mentorship Program, helping to shape the next generation of marketers. She brings fresh ideas and a people-first mindset to every challenge, combining creative problem-solving with a passion for collaboration.